Always Make Your Bed.

This punchy read from Admiral William H. McRaven doesn’t waste words, makes you sit up taller as you read it, and cringe just a little as you hear about some of the gruelling experiences Navy Seals go through in the six weeks of SEAL training. From his experiences he synthesises the following lessons. Here is…

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Anti-Aging Winter Green Soup

Easy, delicious, cost effective and super nutritious. You should make this soup. Great in winter, that is when these vegetables are at their best. This soup is an anti-aging treatment in a bowl. Servings: 6-8 Nutrition: Vitamin C for immune health and skin health. Anti-aging soup! Low Calorie, High Vitamin & Minerals. Budget: Total Cost…

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Design Sprints for Telco

Telstra supplies Australians who desire the best network access without contracts the freedom of pre-paid mobility, but in 2015 they needed to provide a more cost efficient way of delivering their service from purchase through to activation. To comply with my non-disclosure agreement, I have omitted confidential information in this case study. The information in…

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Product Incubator for Telco

The Idea Accelerator team at Telstra Digital, founded in 2014,  is an innovation hub/idea incubator that fosters an entrepreneurial corporate culture incubating ideas, allowing for a business hypothesis to be rapidly validated. To comply with my non-disclosure agreement, I have omitted confidential information in this case study. The information in this case study is my…

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Persona Making in Insurance

4.5 Million Australian’s have their choices, options, and freedoms protected by TAL Life every day, in 2016 TAL needed a way to understand who these people are so they can better tailor their products and services. To comply with my non-disclosure agreement, I have omitted confidential information in this case study. The information in this…

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Product Owner #1 Entertainment App

The beloved Bananas in Pyjamas needed a new way to connect with Australian children. In June 2012 a new generation got to experience their favorite bananas in a whole new medium. To comply with my non-disclosure agreement, I have omitted confidential information in this case study. The information in this case study is my own…

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Product Design for Samsung

The beloved Bananas in Pyjamas needed a new way to connect with Australian children. In June 2012 a new generation got to experience their favorite bananas in a whole new medium. To comply with my non-disclosure agreement, I have omitted confidential information in this case study. The information in this case study is my own […]

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Design & Distribute iOS Game

Figaro Pho is an award winning Australian animated series, the brainchild of genius Luke Jurevicius, a story of Figaro, an anxious young man whose fears get the best of him – literally!  ABC Commercial in partnership with Vishus Studios wanted to make a series of mobile games to capitalize on the success of the series. To…

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Podcast: A Conversation with Dr Genevieve Bell, Part Two.

Join us in part two of our marvelous conversation with Dr. Genevieve Bell, full-time anthropologist, and part-time futurist, as we explore ideas, technology and the futures we create.

If you haven’t checked out part one, you might want to do that. In this the second part of our conversation, Genevieve speaks lyrically about the global dance of ideas and shares her thoughts on artificial intelligence.

It was a privilege and a pleasure to speak with Genevieve and I sincerely hope you enjoy it.

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Podcast: A Conversation with Dr Genevieve Bell, Part One.

Join us on this marvelous conversation with Dr. Geinieve Bell, full-time anthropologist, and part-time futurist, as we explore ideas, technology and the futures we create.

In Part One you can look forward to exploring how as a species we fear our own technological creations, how Science Fiction shapes our collective consciousness and a really neat story about a duck.

It was a privilege and a pleasure to speak with Genevieve, in fact so much of a pleasure that we had to divide our conversation into two parts so that you could enjoy it all.

You can connect with Genevieve @feraldata

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